My role:
Visual Design
What I worked on:
Brand Identity, Marketing Flyers, Social Media, Web Design, Photography
AIA Corporation is a promotional products distributor that partners with independent entrepreneurs and empowers them to build strong promotional businesses. As one of the top promotional products distributor groups in the Midwest, AIA was in need of a distinct brand identity to compete within the larger industry.
In collaboration with the User Experience Manager, I had the opportunity to design a brand refresh along with a new website and marketing collateral. Our goal was to give AIA a look that reflects their professional, foward-thinking community while also showcasing the breadth of services they offer to distributors. This was achieved by refining the brand identity, creating visual consistency across all marketing channels, and elevating the website with a new structure, messaging, and photography to further boost visibility and brand recognition.
AIA Corporation owns the right to this content. ​​​​​​​